
Doi Chaang's shat/spat coffees are done so by wild civets, not the caged ones that some producers have resorted to, for quick, cruel profits. (For those who aren't aware of these civet-passed coffees, I'm not kidding. The beans are, of course, washed and perfectly hygienic by the time it's bagged and sold.) The digestive system of the cats also improve the flavour. That's all according to tastings in coffee cuppings.
"I have been fortunate enough to attend a recent cupping of Doi Chaang Wild Thai Civet coffee and found its complexity and well-rounded flavours to be both exciting and thought provoking," says Jason Lloyd, executive chef at the Terminal City Club of Vancouver. "this coffee is simply put, the perfect afternoon or evening accompaniment to a table of sweets and good conversation."
Best of all, Doi Chaang is a do-good company. The Vancouver-based company has basically rescued (economically) a hill tribe in Thailand, working with them to produce, market and distribute their high-grade coffee internationally.The villagers are 50 per cent owners of the operating company and receive more than Fair Trade prices for the beans and 50 per cent of revenue from sales. The once-impoverished hill tribe (Akha) is now thriving.
So $30 for the adventure of trying cat-enhanced coffee and supporting the amazing partnership of this Richmond company and a small hill tribe in Northern Thailand, I say, isn't outrageous at all.
Bean Brothers (2179 West 41st Ave.) will be selling the fresh-brewed coffee from Dec. 17 to 23. And if you're looking for an unusual do-good Christmas gift, they'll be selling the Wild Civet Coffee along with other roasts at the store. For the latest updates PRESS CTR + D or visit Stock Market news Today
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