Tuesday, April 19, 2011

Zipcar's vision statement

Zipcar's vision statement : Zipcar empowers pedestrians. The company rents cars under the Zipcar and Streetcar names by the hour or day, rather than by the week. It offers more than 550,000 members access to about 8,000 vehicles parked in designated spaces throughout large cities in the US, Canada, and Europe, and among some 100-plus North American universities. Drivers (aka Zipsters) pay a fee to use Zipcar's reservation system; they unlock a vehicle using a keyless-entry Zipcard.

Hourly rates cover mileage, fuel, and insurance. Founded in 2000, the company typically targets individuals who are supplementing the use of public transportation through car rentals. Zipcar went public in early 2011.

Our mission: To enable simple and responsible urban living
We envision a future where car-sharing members outnumber car owners in major cities around the globe. Most residents of these cities will live within a five-to-ten-minute walk of a self-service Zipcar. Zipcar will be an integral part of these vibrant communities of well-informed, connected people who enjoy urban life and transportation options.

We will deliver on-demand mobility while leaving a small footprint on the environment—providing a great timesaving service that frees up space in our cities and puts more money in consumers’ wallets. Our leading brand will be synonymous with fun, honesty, clever innovation, and social good. Car-sharing strategies will be a requisite part of the planning for all college campuses, urban, residential, and commercial developments, and city planning agencies.

We will become a premier employer for talented, passionate people who seek to turn great ideas into a profitable, growing company while doing good for our world.

What drives us forward (pun intended) is a commitment to our core values. These values ensure that every team member from the Big Apple to Big Ben is working together to make it happen. Source www.zipcar.com...
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